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Audience: State, ULBs, and eGov

ULB Adoption

Theme

Parameters

Comments

Performance

  • Service Efficiency

  • State/ULB/Employee Efficiency

Revenue

  • Sources

  • Growth

ULB Engagement

  • Accessibility

  • Usability

The State might only be concerned about overall usability for its employees

Citizen Engagement

  • Reach

Citizen Adoption

Theme

Parameters

Comments

Acquisition

  • Channels

  • Messaging

Engagement with products

  • Intention (What purpose the citizen comes on the product?)

  • Accessibility

  • Usability/ Ease of use

  • Transparency

Recurring

  • Reach

  • No labels